April 2021 - In the "Digital-Champion 2021" study commissioned by Focus Money and Deutschland Test, around 13,000 companies were analysed in the categories of digitalisation, technology and innovation. In the vehicle manufacturer category, Schmitz Cargobull is one of the "Digital-Champions 2021".
"We are very pleased to receive this award, as it reflects the importance of digitalisation at Schmitz Cargobull. As a reliable and innovative trailer manufacturer, we have been offering digital products and services for many years, which ensure the high availability of our trailers. They help our customers to meet the requirements in the transport and logistics industry more efficiently, safely and conveniently. Industrial manufacturing would not be possible without systematic digitalisation in our production network. We are also working intensively to further digitalise our internal corporate processes and to develop new business models with the help of digital data and new information technology," explains Andreas Schmitz, CEO of Schmitz Cargobull.
To guarantee the ability to act and be competitive, a modern and functional online presence is becoming increasingly important and is seen as a further opportunity to better survive corresponding crises. The Corona pandemic has brought the topic of digitalisation into even sharper focus in general. Against this background, the study "Digital-Champions 2021" was conducted by the IMWF Institute for Management and Economic Research with scientific support from the Hamburg Institute of International Economics (HWWI) on behalf of Focus Money and Deutschland Test. Criteria for successful participation were, for example, the status of digitalisation, the type of use of digital data, such as the use of cloud services, measures to protect data security, training and investment in the digital competence of employees, and digitalisation projects that have already been implemented.
The evaluation of the "Digital-Champions 2021" study was based in equal parts on social listening based on the topics of digitalisation, technology and innovation, as well as on a questionnaire on online reputation completed by the companies surveyed.